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Case Study – RCM Business Centres

716%
Increase in enquiries

Client.

RCM Business Centres

RCM Business centre’s services include serviced and unserviced offices to let, meeting and conference facilities, virtual office facilities, warehousing and industrial units.

Services.

SEO | Website Redesign

In this case study we look at how a new website design and SEO services have dramatically improved enquiry rate, traffic and engagement.

website design on laptop screen

Summary.

We were approached by RCM Business Centres to create a new website that would reflect the high standard of service that they offer, increase user engagement and ultimately increase the number of enquiries gained through the website.

After the launch of the new highly optimised website we saw an initial boost to the ranking positions and an immediate improvement in performance compared to the old website.

The ongoing SEO work has seen ranking positions continuously improving, resulting in an ever increasing number of new users visiting the website, a huge increase in enquiries and a fast ROI for the client.

All Keywords Average.

Google Ranking Position

The chart below shows the average ranking position for all of the relevant keywords and search terms for the business centre.

chart showing increase in google ranking

Key Keywords.

Google Ranking Position

The chart below shows the position of selected keywords/phrases that we considered an important area to be improved.

chart showing increase in google ranking
83 %

Increase in traffic

The overall increase in traffic to the website
11 %

Decrease in bounce rate

Decrease in visitors leaving immediately
87 %

User engagement increase

Increase in time visitors spend on the website
32 %

Increased page views

Increase in the number of pages viewed
We have used Neon Media to design a new website, provide SEO and also design a number of banners, signs and displays. Their work is exceptional and the website has performed amazingly - we've received more interest in a month from the new design than we had in an entire year previously. They are friendly and approachable and offer useful suggestions, I can't recommend them enough.
Andrew Foray - RCM Business Centres
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